Mobile App Explainer Video

The app store is crowded with hundreds of apps, and it has become challenging to stand out from the competition. You may ask how to draw the mobile user’s attention and motivate people to download your app? An animated app explainer video might be the best answer.

At Explain Ninja, we create world-class animation to creatively introduce your digital product and describe its key features. Our experienced team can help you trigger more app downloads using a short and eye-catching mobile app explainer video that combines a cool animation, intriguing sound effects, excellent voiceover, and a persuasive script.

Fueled by creativity, powered by skills, and driven by design, our animated video production company has successfully partnered with over 400 businesses worldwide, including ambitious startups and top brands.

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What is a mobile app explainer video?

A mobile app explainer video is a brief, engaging video usually 60-90 seconds long that describes app functionality, user interface, and advantages. An appealing animated app explainer video reference may engage your target users and make them want to check your product in the app store.

Explain Ninja can translate your application concept into a memorable video that highlights all aspects of your product within several minutes.

Benefits of a mobile app explainer

Target user engagement

Today, the video is a preferred content type since it allows people to get all the essential information more effectively and faster. Hence, a mobile application explainer video may come in handy and become a powerful advantage of your app marketing strategy.

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Appealing visualization

First of all, we are visual creatures. That’s why an appealing visual presentation of your mobile app is a crucial part of a marketing strategy. Fabulous animation may help draw the user’s attention, evoke the interest for a mobile app, and increase downloads.

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Demonstration of app features

A mobile app explainer highlights all the mobile app features and presents its competitive advantages. Most explainer videos for apps also demonstrate the app screens and a user interface.

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Services offered by Explain Ninja

Our animated explainer video production process includes 6 steps. At Explain Ninja, we guarantee an individual approach to your project, considering your target audience, business goals, and KPIs.

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1. Briefing

We discover a target audience and business goals to deliver a compelling explainer video for a mobile app that reaches the right users with the right answers.

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2. Script

At this stage, we create a script. It’s a scenario and text voiced in the video. A script is vital for a successful video as it helps convey a marketing message or brand concept clearly.

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3. Storyboard

Storyboarding involves matching the visual presentation with a story. It implies creating a series of sketches that will depict scenes and shots of the future video.

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4. Illustrations

It’s time to craft beautiful illustrations that correspond to the defined script and storyboard. We take an individual approach to every client and create a unique illustration style.

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5. Voice over

Explain Ninja offers a vast database of sound effects and a team of talented voice artists who can give your video a powerful voice.

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6. Animation

At this stage, we breathe life and motion into static illustrations and create animation in a 2D or 3D digital environment.

Why Explain Ninja?

Industry leadership

Explain Ninja is listed among the Best Animated Video Production Companies in the world, according to The Manifest.

Extensive experience

Our team offers around a decade of experience and a comprehensive pool of talents to produce an animated video that will help you hit the market.

Partnership with global brands

Our video production services are trusted by game-changers, like Google, Bolt, Pipedrive, Atlassian, Codio, and others.

FAQ about an explainer video for mobile apps

How can I make an explainer video for an app?

You can use pre-made app explainer video templates, however, only a customized video can transfer your product’s mood and essence in full.

How much does it cost to produce an app explainer video?

The price of a video apps explainer depends on many factors. However, on average, it starts at 5,000 USD.

How long does it take to come up with an explainer video?

Usually, it takes around 4-8 weeks to produce a custom explainer video.

Increase your app downloads with a creative explainer video

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