The explainer video production process can take from three to six weeks, depending on the complexity of the project, the client’s requirements, business goals, the length, and the purpose of the video.
Explainer Videos for
the Finance Industry
Modern financial organizations are searching for creative ways to increase customer loyalty. An animated explainer video might be the best solution to promote your company, explain complex financial operations, educate customers about how to use your banking system, and update them about new offers.
Explain Ninja, one of the leading animation production companies in Poland, can help you implement your ideas into an exciting animated video for finance.
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What is a finance animation video?
A finance animation video is a kind of explainer animation that is usually 60-120 seconds long and features financial services, digital products, and offers. Financial institutions and fintech startups use them to describe complicated concepts, processes, and technologies to customers.
How to use explainer videos in
the finance industry
Inform about financial institution policies
Since fintech is fast-evolving finance companies often change their policies and regulations to keep abreast with innovations. Thanks to its simple and playful nature, an animated video can be an excellent solution to update customers about the latest changes.
Explain banking terms and terminologies
Organizations can use an explainer video for finance to educate people and employees about a specific financial and banking terminology. Animation is an excellent tool for customer onboarding, education, and training because it makes learning more effective and entertaining at the same time.
Describe complex financial concepts
An animated video is a perfect medium for transferring information as it allows breaking down complicated ideas into easy-to-understand scenes. The finance sector isn’t an exception. Companies can employ animation to describe specific processes and teach people about how to use financial services.
Introduce new financial products
Many fintech startups have already unlocked the power of animation and use explainer videos to introduce their digital products and solutions to a target audience. An explainer video for finance technology can boost your online marketing strategy and help you acquire even more customers.
Effective marketing tool for financial services
Insurance companies 
Insurance companies can leverage to promote their services and products to customers more interactively. Animated videos can also help describe the advantages of their offerings and motivate potential customers to learn more about them.
Traditional banks 
Many traditional banks are trying to innovate their approaches to customer service and marketing. An animated explainer video can become the first step to improve customer experience and engage users.
Fintech startups 
An explainer video for fintech companies can become a part of a marketing strategy and help them promote their digital products to potential customers. They can present complex fintech innovations, competitive advantages of their products, and key features in a few-minute animated video.
Investment firms 
Investment firms can use finance basics blackboard explainer videos to describe their processes and opportunities to startups in a more straightforward form. It will help simplify the work of investors since startup owners better understand what’s expected of them and prepare all the needed information for the meeting.
Mobile-only banks 
Online customer onboarding plays a huge role in mobile-only banks as they need to explain to people how to use their innovative financial services accessible only on mobile devices. They can incorporate explainer videos into customer onboarding to make it smoother and more engaging.
Explainer videos we created for financial companies
Our video production process
Our animated explainer video production process includes 6 steps. At Explain Ninja, we guarantee an individual approach to your project, considering your target audience, business goals, and KPIs.
1. Briefing
We discover a target audience and business goals to deliver a compelling explainer video for a mobile app that reaches the right users with the right answers.
2. Script
At this stage, we create a script. It’s a scenario and text voiced in the video. A script is vital for a successful video as it helps convey a marketing message or brand concept clearly.
3. Storyboard
Storyboarding involves matching the visual presentation with a story. It implies creating a series of sketches that will depict scenes and shots of the future video.
4. Illustrations
It’s time to craft beautiful illustrations that correspond to the defined script and storyboard. We take an individual approach to every client and create a unique illustration style.
5. Voice over
Explain Ninja offers a vast database of sound effects and a team of talented voice artists who can give your video a powerful voice.
6. Animation
At this stage, we breathe life and motion into static illustrations and create animation in a 2D or 3D digital environment.
FAQ about financial explainer videos
How long does the explainer video production process take?
How can explainer videos be used in finance?
Financial companies and startups can use explainer videos to describe their services, digital products, complex concepts, and specific processes in an easy to understand way. Animated videos can be used in advertising, on social media, in-app onboarding, landing pages, etc.
What is your explainer video production process?
At Explain Ninja, the explainer video production process essentially includes the seven primary stages, including market research and discovery, scriptwriting, storyboarding, illustration, animation, voiceover, and delivery.